Performance Marketing Agency for Supplement Brands in Calgary
The Marketing Mavericks™ is a performance marketing agency for health and supplement brands in Calgary, trusted by 1,200+ clients across 30+ countries. We run Google Ads, Meta Ads and the landing pages behind them as one revenue system, so your budget turns into profitable sales at a return on ad spend that scales, not just clicks. Talk to a strategist about your growth.
“We did not build The Marketing Mavericks™ to just run ads. We built it to grow businesses exponentially. For health and supplement brands in Calgary, we judge every campaign on one thing: checkouts and the sales behind them at a return that scales, not impressions, clicks or vanity reach.”
Most health and supplement brands have the same problem: a rising cost per acquisition, poor ROAS, and ad budget driving traffic that never converts. Usually the channels are run in silos, Google here, Meta there, with no full-funnel system and nothing fixing the website the traffic lands on. We run Google Ads, Meta Ads and landing page optimisation as one system, so spend is judged on sales and return, not clicks. It is the system behind 1,200+ clients served and $5M+ in managed ad spend across 30+ countries.
“We do not sell clicks or reach. We sell checkouts and sales at a return that scales.”
What Works For Health and Supplement Brands In Calgary
Health and supplement brands in Calgary compete for attention across the Beltline, Kensington, Airdrie and Cochrane. We build campaigns around Calgary and the surrounding region, including Airdrie and Cochrane, then tighten location targeting toward the areas that produce sales, not just the postal codes with the most clicks. English-language campaigns built for a high-income, fast-growing market. Schedules run on Mountain Time, two hours behind Toronto.
Natural health products need a Health Canada product licence, and ad claims must match the licensed claims. Shopping ads run in CAD, and bilingual English and French creative opens up French-speaking buyers. Alberta’s privacy law (PIPA) governs how personal data is collected, so tracking is set up with consent in mind. We build these rules into the ad copy, landing pages and tracking from day one, so campaigns stay compliant while they scale.
| Market | Calgary, Canada |
|---|---|
| Coverage | Calgary and the surrounding region, including Airdrie and Cochrane |
| Currency | Canadian dollar (CAD) |
| Channels We Run | Google Search, Shopping, Performance Max, YouTube and Meta (Facebook and Instagram) |
| Ad Languages | English |
| Ad Scheduling | Mountain Time |
| Rules To Plan For | Health Canada |
| Service Model | Managed by senior strategists, with reporting in your time zone |
| Primary KPI | Cost per checkout and ROAS |
The Performance Marketing System Built For Health and Supplement Brands In Calgary
This is not a single channel bolted onto a supplement brand. It is a full-funnel system built specifically for health and supplement brands, refined across Calgary accounts and accounts in 30+ other countries, where Google Ads, Meta Ads and landing pages work as one. When it comes to performance marketing for health and supplement brands in Calgary, a connected funnel beats siloed channels every time.
Funnel & Channel Strategy
We map the full journey from first touch to sale, then decide how Google Ads, Meta Ads and retargeting work together, with a target cost per checkout and ROAS set from your economics.
Google Ads Build
Search, Performance Max, Shopping and Display structured by intent and margin, capturing the demand that is already searching for what you offer, run by our Google Ads management team.
Meta Ads Build
Meta Ads demand generation and retargeting on Instagram and across Meta, with scroll-stopping creative and tight audiences that feed the funnel Google Ads converts.
Landing Pages & Funnels
We audit and optimise the landing pages and funnels your paid traffic lands on, because the fastest way to improve ROAS is usually to convert the traffic you already pay for.
Tracking & Attribution
Correct conversion tracking and cross-channel attribution, so every decision is based on real sales and blended ROAS, not platform-inflated numbers.
Testing & Scaling
Structured testing across creative, audiences and pages, with budget scaled into whatever produces sales at the lowest cost across the whole funnel.
What To Track For Health and Supplement Brands Performance Marketing
Clicks and reach tell you almost nothing about profit. For health and supplement brands, the metrics below show whether your spend is building profitable, scalable growth across the whole funnel, or just buying traffic. We report on all of them from day one.
Our Performance Marketing Services For Health and Supplement Brands
Performance marketing is not one channel. We run Google Ads, Meta Ads and the landing pages behind them as one connected system for health and supplement brands, so every part of the funnel is working toward sales. Here is what we run:
The Agency Behind Health and Supplement Brands Campaigns That Scale Profitably
We are not a single-channel agency that happens to work with health and supplement brands. Performance marketing across Google Ads and Meta Ads is what we do, shaped by patterns seen across accounts in 30+ countries and $5M+ in managed ad spend.
That matters because growth rarely fails on one channel alone. It fails in the gaps between them, from how health and supplement claims are worded under ad policy to the page that loses the sale after the click. See the numbers in our Google Ads portfolio and Meta Ads portfolio.
Built For Health and Supplement Brands Serious About Growth In Calgary
- Health and supplement brands spending on ads but not seeing the return it should
- Health and supplement brands running Google and Meta in silos with no full-funnel system
- Health and supplement brands whose ads drive traffic that does not convert on the website
- Health and supplement brands with a rising cost per acquisition and falling ROAS
- Health and supplement brands who have outgrown a freelancer or a generalist agency
- Health and supplement brands ready to invest in performance marketing that scales revenue
Questions About Performance Marketing For Health and Supplement Brands
It is paid growth judged purely on results. For health and supplement brands, we blend Google Ads, Meta Ads and landing page optimisation into one system and measure everything by cost per checkout, sale and ROAS, not impressions or clicks. Every dollar of spend is accountable to a real business outcome. Learn more about our performance marketing services.
It depends on your margins, sale value and how hard you are scaling, so we set an account-specific target from your economics rather than a vanity number. Then we lower cost per checkout and lift ROAS by improving targeting, creative, tracking and the conversion funnel together.
Results vary with margins, offer and competition, but health and supplement brands on a connected full-funnel system typically see a return on ad spend (ROAS) that compares favourably to running channels in isolation, with early signal in the first 4 to 8 weeks. We set realistic, account-specific benchmarks at the start so you always know what to measure progress by.
Yes. Campaigns for health and supplement brands in Calgary cover Calgary and the surrounding region, including Airdrie and Cochrane, with areas such as the Beltline, Kensington, Airdrie and Cochrane budgeted on their own results. Areas that return sales at a healthy cost get more budget, and the rest are cut back or paused.
We manage accounts from $1,200 (or the Canadian dollar equivalent) in monthly ad spend, paid directly to Google and Meta. The right figure for health and supplement brands in Calgary depends on your sale value and how competitive your target areas are, so we set it from your numbers.
Yes, and it is central to how we work. Optimising the landing pages and funnels your paid traffic lands on is usually the fastest way to lift ROAS, because it makes every click you already pay for work harder. To see how this would work for your account, speak to a strategist.
Ready To Grow Health and Supplement Brands In Calgary? Let’s Scale Profitably.
Speak with a senior strategist who runs Google Ads and Meta Ads as one system. No junior account managers, no siloed channels, no guesswork.
