META Ads Agency for
Healthcare Clinics
in Sydney

Yes, because patients prefer a clinic close to home and are happy to book from their phone. Clear service details and a short booking form work better than broad health messages. Measure success by attended appointments and how many patients return for follow-up care.

A sensible starting point for clinics in Sydney is A$2,000 to A$4,000 a month, paid straight to Meta as ad spend. We test two or three services at first and move budget towards those that fill appointment slots most reliably.

People within easy reach of the practice see a single service per campaign in their social feeds, with a prompt to book. Replies arrive by form or Messenger, and reception rings back to set the time.

We use both. Facebook finds over-35s and parents arranging care for the whole family, and Instagram suits younger patients and services like physio or skin care. Appointments booked decide where the money goes.

Patient enquiries usually start within the first week. Judge the results after 3 to 4 weeks, when there is enough data to compare the cost per appointment across ads and audiences.

Services that fill the book at a stable cost are first to get a bigger budget, followed by new services and neighbouring suburbs. Spend only climbs while there are empty slots in the diary, so nobody who books is kept waiting for weeks.

Look for an agency that has run META Ads for clinics before, reports on cost per appointment rather than clicks and likes, and shows you exactly where your money goes. Your ad spend should be paid directly to Meta from your own ad account. Ask to see real campaigns before you decide.

We are a Google and Meta certified partner with more than 8 years in paid advertising. We manage over $5M in ad spend a year for 1200+ clients in 30+ countries. Every campaign is built around patient enquiries, not clicks or likes, and our reports show exactly what your budget brings in. You can see real campaigns in our META Ads portfolio.

Three things. First, a short call about your clinic, your services and how many new patients you can see. Second, access to your Facebook page and ad account. If you do not have an ad account yet, we help you set one up in your name. Third, photos or short videos of your practitioners and clinic, your service list and how bookings work. We then share a plan, set up tracking and launch, usually within a week. You get regular reports on enquiries, appointments and cost per appointment. If you would like a starting point first, you can get an instant META Ads plan for your clinic in about 5 minutes.