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The Marketing Mavericks™ runs META Ads for education providers in Perth, bringing course enquiries that note the course, start date and study mode the person is after. We run the campaigns, make sure advisers reply quickly and track the applications and enrolments that follow.
Your PDF plan arrives within 5 minutes. Prefer to talk? Speak to a strategist.
How Your META Ads Work
Perth · Education Providers| Recommended Ad Budget | A$2,000 to A$4,000 a month, paid directly to Meta |
| First Student Enquiries | Within the first week |
| When To Judge Results | 4 to 5 weeks |
| Best Ad Formats | Student testimonial videos, course carousels, enquiry forms |
| Main Measure Of Success | Cost per enrolment |
Prospective students often enquire with several providers at once and lean towards whichever answers first and best. META Ads can capture the course, preferred intake and study mode, so advisers can call with real answers rather than a brochure. That speed and relevance is often the difference between an enquiry and an enrolment.
Students choosing what to study after Year 12.
Parents researching courses and colleges with their children.
Adults looking for part-time or evening study to move careers.
People after postgraduate or professional qualifications.
Videos of real students and clear course carousels work best, because applicants want to know what studying there is like and where it leads. Campus tour videos help those who cannot visit.
Current students or graduates talking about the course, the teaching and where it led.
The course outline, length, entry requirements and career paths in one swipeable ad.
Short videos of classrooms, workshops and facilities for students who cannot visit yet.
Forms that ask for the course of interest, current study level and a time to call.
The jobs past students now hold, which matter more to applicants than facilities.
Clear fees, scholarships and payment options, which help families shortlist quickly.
The last day to apply, shown in the final weeks, which turns interest into applications.
These are the mistakes we see most often in META Ads for education providers in Perth, and what to do instead.
Students shortlist providers months before applications close. Campaigns should start early, then build towards the closing date.
Each course suits a different student. Separate campaigns bring clearer enquiries and show which courses fill.
Enquiries mean little if few students enrol. Track each one through to the advice session and enrolment.
Here is how we plan and run META Ads for education providers in Perth, step by step.
We agree which courses to promote, who each one suits and the first step, such as a session with a course adviser.
We set up the ad account, forms and tracking, and agree how your team records enrolments.
We trial student videos, course carousels and messages for each course and compare enquiry quality.
We pause weak ads and move budget to the courses and audiences that bring enrolments.
We scale the strongest courses and plan extra spend around your intake dates.
The number of courses on promotion and the time left before the next intake set the level. Expect spend to climb in the final weeks before applications close.
| Stage | Monthly Ad Spend | What It Covers |
|---|---|---|
| Testing | A$2,000 to A$4,000 | Two or three courses outside the main intake months |
| Growth | A$4,500 to A$10,000 | Several courses with reminder ads near closing dates |
| Established | A$10,000+ | Every course and campus year-round |
These are typical monthly budgets for META Ads for education providers in Perth, paid directly to Meta. The minimum ad spend we manage is A$1,800 ($1,200) a month.
We report on the numbers that show what your ad budget brings in, not on clicks or likes.
Ad spend divided by students who enrolled.
The share of booked advice sessions that students attend.
Enquiries for each course, so budget follows demand.
Explore campaigns we have run for other businesses, with the numbers behind them, in our META Ads portfolio, or read about our full META Ads service.
Reach people searching for colleges and training providers on Google with our Google Ads for education providers in Perth.
Yes, when advisers follow up within the same day. A clear course offer and a quick conversation move people from comparing to applying. Track contact speed, applications and final enrolments for each course.
For education providers in Perth, the usual opening budget is A$2,000 to A$4,000 a month, paid to Meta from your own ad account. We focus it on courses where advisers have time to call every lead quickly.
Each course is matched with the students and parents most likely to suit it, and its META Ads appear in their social feeds. The call to action is a single step, usually a chat with a course adviser. Replies come through a form or Messenger and go straight to your enrolment team.
We use both, because they reach different people. Instagram Reels catch the students themselves, and Facebook finds the parents who often help choose or cover the fees. Enrolments decide where the budget goes.
Student enquiries usually start within the first week. Judge the results after 4 to 5 weeks, when there is enough data to compare the cost per enrolment across ads and audiences.
Courses that enrol people cheaply are given larger budgets, most of all in the run-up to closing dates. Every course is judged on its own figures, so money lands where enquiries become enrolments.
Look for an agency that has run META Ads for colleges and training providers before, reports on cost per enrolment rather than clicks and likes, and shows you exactly where your money goes. Your ad spend should be paid directly to Meta from your own ad account. Ask to see real campaigns before you decide.
We are a Google and Meta certified partner with more than 8 years in paid advertising. We manage over $5M in ad spend a year for 1200+ clients in 30+ countries. Every campaign is built around student enquiries, not clicks or likes, and our reports show exactly what your budget brings in. You can see real campaigns in our META Ads portfolio.
Three things. First, a short call about your courses, intake dates and enrolment process. Second, access to your Facebook page and ad account. If you do not have an ad account yet, we help you set one up in your name. Third, videos or photos of your campus and students, course details with fees and entry requirements, and your intake dates. We then share a plan, set up tracking and launch, usually within a week. You get regular reports on enquiries, advice sessions and enrolments. If you would like a starting point first, you can get an instant META Ads plan for your college in about 5 minutes.
Talk to a strategist about your courses and the students you want to reach.
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