META Ads Agency for
Car Dealerships
in Ottawa

Yes, especially when the ads show honest prices and real customers. Shoppers who already feel at ease with your store are more likely to book a test drive and buy. Measure the campaigns by appointments that show up and deals closed, and check how quickly your team replies to each lead.

We usually suggest C$1,700 to C$3,000 a month for a car dealership in Ottawa, and that money is paid to Meta directly as ad spend. Add more once your team is reliably calling leads within the hour, since faster follow-up gets more out of every dollar.

We use META Ads to put your models and offers in front of people near your dealership who are shopping for a vehicle. Every campaign asks them to book a test drive or request a quote. Leads come in by form or Messenger, and your sales team takes it from there.

Both, for different buyers. Families and drivers with an older vehicle to trade usually respond on Facebook, and walkaround Reels on Instagram catch younger shoppers buying their first car. Each placement is tracked separately, and the budget follows whichever books test drives more cheaply.

Buyer leads usually start within the first week. Judge the results after 3 to 4 weeks, when there is enough data to compare the cost per test drive across ads and audiences.

When a model is booking test drives at a fair cost, we increase its budget and widen its audience, then add further models and pre-owned stock. We also push harder when new models land and at month end, the moments shoppers are most willing to come in.

Look for an agency that has run META Ads for car dealers before, reports on cost per test drive rather than clicks and likes, and shows you exactly where your money goes. Your ad spend should be paid directly to Meta from your own ad account. Ask to see real campaigns before you decide.

We are a Google and Meta certified partner with more than 8 years in paid advertising. We manage over $5M in ad spend a year for 1200+ clients in 30+ countries. Every campaign is built around car buyer leads, not clicks or likes, and our reports show exactly what your budget brings in. You can see real campaigns in our META Ads portfolio.

Three things. First, a short call about your dealership, your inventory and your sales targets. Second, access to your Facebook page and ad account. If you do not have an ad account yet, we help you set one up in your name. Third, your current inventory and pricing, any trade-in or finance offers, and walkaround videos or photos of your vehicles. We then share a plan, set up tracking and launch, usually within a week. You get regular reports on leads, test drives and sales. If you would like a starting point first, you can get an instant META Ads plan for your dealership in about 5 minutes.