META Ads Agency for
Wedding Planners
in Calgary

Yes, when each event type has its own campaign. Couples and corporate planners want proof of past work that matches their event. Judge results by contracts signed.

For a wedding planner in Calgary, C$1,700 to C$3,000 a month is a sound place to start, with the ad spend paid to Meta from your own account. It is mostly put behind weddings at first, with a smaller test for private or company events once the first leads are coming in.

META Ads featuring your past weddings and events reach engaged couples, their parents and company organisers. Each one invites them to a consultation. Leads arrive through a form or Messenger with the date, number of guests and budget already filled in.

Both, because each reaches a different person. Couples gather ideas on Instagram, and Facebook reaches the parents who often help pay or have a say in the booking. Booked events from each placement are tracked to set the split.

Event enquiries usually start within the first week. Judge the results after 4 to 6 weeks, when there is enough data to compare the cost per booked event across ads and audiences.

Campaigns that book events at a fair cost get more budget, then we add event types and audiences. Corporate work can be pushed in the quieter wedding months, which keeps enquiries steady all year.

Look for an agency that has run META Ads for wedding planners before, reports on cost per booked event rather than clicks and likes, and shows you exactly where your money goes. Your ad spend should be paid directly to Meta from your own ad account. Ask to see real campaigns before you decide.

We are a Google and Meta certified partner with more than 8 years in paid advertising. We manage over $5M in ad spend a year for 1200+ clients in 30+ countries. Every campaign is built around wedding leads, not clicks or likes, and our reports show exactly what your budget brings in. You can see real campaigns in our META Ads portfolio.

Three things. First, a short call about your events, your packages and the clients you want. Second, access to your Facebook page and ad account. If you do not have an ad account yet, we help you set one up in your name. Third, highlight films and photos from real events, your packages with starting prices and the dates you have open. We then share a plan, set up tracking and launch, usually within a week. You get regular reports on enquiries, consultations and bookings. If you would like a starting point first, you can get an instant META Ads plan for your planning business in about 5 minutes.